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Self-described project manager, web guru, world traveler, writer. more→

  1. Top three lessons from online communities

    I’ve seen, first hand, the challenges faced when trying to get a group of people together on the internet. I’m a member of a of a number of online communities. I’ve also helped found a few communities. They include: 9rules – a group I really wanted to become a part of, the best of the best [...]

    Jun 29, 2008 — 1 Comment

  2. Community Next Rundown

    I had a blast last weekend in San Francisco. My buddy Noah (and Adam) hosted the second Community Next conference. Luckily I was invited. I’ve put some photos online and my quick thoughts are found below. VIP Dinner Friday was the VIP Dinner. I chatted with a bunch of awesome guys including the CTO of Pandora Tom [...]

    Jul 17, 2007 — 6 Comments

  3. What’s in a name?

    Andre wrote an interesting article on naming products yesterday. This is where I step in and argue the opposite: names don’t matter. I was talking with Chris one morning and we stumbled into an interesting discussion. What do you think of when you hear of some famous company names for the first time? Burger King and [...]

    Jun 28, 2007 — No Comments

  4. Community Next: Viral Marketing

    As you may know, I helped Noah organize a conference in February. Now, Adam is organizing the next Community Next: The premier conference on viral marketing! Learn how to grow your site/business to a millions users and more… The morning sessions will feature panel-style discussion with the afternoon turning to group breakouts.

    Jun 15, 2007 — No Comments

  5. Lunch at Sonic

    I had never been to Sonic so when one opened down the street I was drawn to it. Maybe it’s the prospect of skates, maybe its the bright lights at night. Or, it may just be the fun experience I had yesterday.

    May 26, 2007 — No Comments

  6. An Open Letter to Google

    Dear Google, What have you done lately to

    Apr 16, 2007 — 13 Comments

  7. SUCKE(RED)

    I hate the (RED) campaign and everyone associated with it (both the consumers and the companies advocating it). Josh Spear has posted a neat little news clip about it. CNN says: It has cost $100M to market the campaign while only raising $18M for charity. No kidding? Get people to “give” more by spending more on themselves? [...]

    Mar 5, 2007 — 5 Comments

  8. Bloggers make money?

    How dare they! It’s true though. We all know the blogosphere is not just used to talk about our cats and day at the mall. Blogs are great ways to communicate. Executives can publish one post and have the entire world up-to-date, companies can talk to its current and potential customers, people can share their [...]

    Nov 13, 2006 — 2 Comments

  9. Miss Dewey Sucks

    I want to talk about marketing production quality and how Miss Dewey lacks it. If you haven’t seen this site yet, it’s basically a search engine with a saucy librarian standing there being snarky and clever on occasion. If you don’t get around to typing in a search she’ll try to get your attention. Quite annoying, [...]

    Oct 18, 2006 — 22 Comments

  10. Ford Can’t Sell to Students

    I received a neat little letter from Ford in the mail today. As with all junk mail, I opened it. To my surprise I was invited to purchase an 06/07 vehicle from Ford and instant get $500 off! Wowzers, Ford, great idea! Let me go visit your cool website: fordcollegehq.com. Whoa, wait. What is this? [...]

    Aug 15, 2006 — 6 Comments

  11. Snakes WOM Marketing

    Looking for some authentic word-of-mouth marketing? Check out this site for Snakes on a Plane.

    Aug 3, 2006 — No Comments

  12. Carnival of Marketing

    Bob Pritchett (Fire Someone Today) is hosting this week’s Carnival of Marketing, check it out.

    Apr 24, 2006 — No Comments

  13. Carnival of Marketing #23

    This week I’m hosting the Carnival of Marketing and I’ve got 7 great articles to share with you. Enjoy! Seth Godin – Marketing in the Car Business “We should not try to educate or teach the customer about what he or she wants.” Oh. The Fast Growth Blog – Are Your Employees “Raving Fans?” “Think about all of the [...]

    Apr 16, 2006 — 4 Comments

  14. Carnival of Marketing

    I apologize for my absence. I was gone for 4 days, had work, school (midterm, presentation), and tonight I had a concert. In short, I’ve been oh-so-busy lately. But that’s not why I’m writing. I’m here to remind everyone that the Carnival of Marketing will be hosted by yours truly next week. At first, I didn’t [...]

    Apr 13, 2006 — No Comments

  15. MySpace Ads Suck, Part II

    If you haven’t noticed, I don’t like MySpace very much (read MySpace Ads Suck). Just like I don’t like AIM (devinhatesaim is really my screenname). To me, AIM is to MySpace as Google Talk is to Facebook. Anyway, MySpace’s big ugly website and ads still suck. Apparently those terrible wastes of space –yes, the ads that [...]

    Mar 22, 2006 — No Comments

  16. Stiff Magazine Ads

    Dear Marketers, Want to know the best way for me to hate you, your product, and anything remotely related to you? Put a stiff page in a magazine. If you’re really going for the gold, make sure I can’t remove it. I want to be reminded of you everytime I try to place my magazine on [...]

    Feb 23, 2006 — No Comments

  17. Carnival of Marketing

    This week’s Carnival of Marketing is up over at Mike’s blog: Simplenomics. I happen to be featured but the other 6 are far more link-worthy than I am.

    Feb 19, 2006 — No Comments

  18. Market to College Students

    Despite what most marketing consulting groups will tell you, marketing something to college students is not that easy. Sure, we have thousands of dollars in disposable income (for the most part). But, here’s the kicker: we don’t want to spend it on you… …yet. It’s becuase today’s 18-24 year old still fits the ’starving student’ model. [...]

    Feb 18, 2006 — 7 Comments

  19. MSN Search and Win

    Yahoo has a lot to learn, I have a feeling the new MSN Search and Win campaign will gather a lot more response. If not, that’s fine, it just helps both Nathan’s odds and mine. I’ve already changed my Firefox search engine from Google to MSN…

    Feb 14, 2006 — 1 Comment

  20. 3D Marketing

    Sure, Target puts a few red targets on their roofs and gets a little buzz. But, what if they somehow incorporated this 3D awesomeness into their stores? Who says marketing can’t be fun?

    Feb 14, 2006 — No Comments

  21. Blogging BzzAgent

    Seth points to the 90 Days of BzzAgent blog. I’m very glad to see this. I had emailed Dave last year suggesting he harness the power of blogs (the BeeLog sucked). Heck, searching for ‘balter grapevine’ turned up BusinessBits as the first result for quite some time. In any case, this is how Dave Balter [...]

    Feb 10, 2006 — No Comments

  22. Google Ads in Print

    Wow, print media isn’t entirely dead but I was definitely convinced that advertising in it was (what are Seth Godin’s thoughts?). Google certainly changed some things today. I had recommended people to steer clear of print advertising but, hey, I apologize: I was wrong. I’m excited to turn around and recommend print advertising at work [...]

    Feb 8, 2006 — No Comments

  23. Honda Choir

    It looks like not only Nike, but Honda also understands how to advertise. The commercial found on their site (skip the flash, ‘Watch’) is a classic example of something so neat it’ll get passed around very quickly. How do I know? Popular demand has made the ‘making of’ video unavailable.. Honda also gets bonus points [...]

    Jan 22, 2006 — No Comments

  24. Brilliant Marketing on YouTube

    What’s the fourth most watched video on YouTube? It’s this one.Who posted it? Some cool dude named ‘Nikesoccer’. Um, looks like someone is ahead of the curve. Someone “gets it”. Oh, and most clicks are from myspace.

    Jan 18, 2006 — 1 Comment

  25. Bibliography Generator

    A while back, Seth posted on ‘stuck systems‘. Seth talked about turning a list of ISBN numbers into a fully functional bibliography (and more). I figured, ‘that can’t be too hard’ so I made a quick page to demonstrate how simple it is. He agreed it was pretty simple by showing the world my quick [...]

    Jan 16, 2006 — 4 Comments